La Croisette Collection: A Red Carpet Watches Showcase from the Cannes Film Festival 2025
The red carpet at the Cannes Film Festival became a glittering runway of luxury watches as the French Riviera welcomed another year of cinematic celebration this past weekend.
The 78th Cannes Film Festival officially ended this past Saturday after 11 days of cinematic celebration and high glamor, with the Palme d’Or being awarded to Jafar Panahi for "It Was Just an Accident", marking a triumphant moment in this year’s competition.
Of course, the event’s iconic red carpet once again showcased a parade of international stars, breathtaking fashion, and exquisite watches that define luxury and elegance.
Here’s a look at the standout timepieces that turned heads on the Croisette this year.
Tom Cruise in Rolex
“Your mission, should you choose to accept it: Own the photocall at the 2025 Cannes Film Festival,” and Tom Cruise, dressed in a deep burgundy outfit that accentuated his athletic build, delivered in true star fashion.
The 62-year-old actor arrived, at the "Mission Impossible: The Final Reckoning" photocall, in high spirits, smiling, joking, and interacting playfully with photographers. However, the standout accessory that completed Cruise’s look was on his wrist: a Rolex Day-Date 40mm in platinum.
Known for his passion for fine timepieces, Cruise chose a refined Day-Date with a white mother-of-pearl dial, diamond-set hour markers, and the iconic President bracelet.
A$AP Rocky in Patek Philippe & Bulgari
A$AP Rocky made a stylish entrance at the 78th Annual Cannes Film Festival for the photocall of "Highest 2 Lowest", marking his first lead role in a feature film. Directed by Spike Lee and co-starring Denzel Washington, the project has generated major buzz, and Rocky seemed entirely at ease soaking in the spotlight for this major career milestone.
Never one to miss a fashion moment, Rocky wore sleek new Ray-Ban frames –fittingly, as the brand’s first-ever creative director – and paired them with the elegant Patek Philippe Nautilus in 18k yellow gold (ref. 3800/1J). It was a sharp, effortless look that capped off an already headline-grabbing run following his Met Gala appearance.
On the evening red carpet, A$AP Rocky chose the powerful allure of the Bulgari Monete collection, wearing a statement Monete Catene High Jewelry secret watch paired with a matching high jewelry brooch and ring, both adorned with deep red rubellites. This pairing not only elevated his red carpet look but also highlighted Bulgari’s ability to combine bold colors with refined luxury.
Rocky’s choice reaffirmed Bulgari’s position as a leading luxury house that bridges heritage and modernity, perfectly suited to high-profile moments and the world’s most discerning tastemakers.
Spike Lee in Rolex x Artisans de Genève
At the "Highest 2 Lowest" photocall, Spike Lee made a bold statement with a custom Rolex Daytona 116520, dubbed the “Cool Hand Brooklyn.” Far more than a luxury accessory, the watch, customized by Artisans de Genève with a skeletonized dial and Brooklyn-inspired engravings, is an apt personal emblem for the storied director, blending style with storytelling and identity.
This isn’t just about a watch – it’s about identity. In an industry steeped in conformity, Spike Lee has always stood out. His custom “Cool Hand Brooklyn” Rolex is more than style; it’s a wearable expression of his unapologetic voice, blending tradition with rebellion. At Cannes, Spike wasn’t just telling stories; he was wearing them.
Jennifer Lawrence in Longines
Jennifer Lawrence, the epitome of Longines elegance, graced the red carpet at the premiere of "Die, My Love" at the iconic Palais des Festivals. Unsurprisingly, her presence brought a touch of timeless sophistication to the prestigious event.
For the occasion, Jennifer wore a Longines DolceVita ref. L5.255.4.71.0. A perfect complement to her refined and graceful appearance, the watch’s classic design echoes the understated glamor that defines both the brand and Lawrence, herself.
Rupert Friend in Montblanc
Inspired by the golden hues of a sun setting over snow-capped peaks, Rupert Friend’s Montblanc Iced Sea Automatic Date is a study in rugged sophistication.
Known for its robust stainless steel divers, the Iced Sea collection balances performance with poise to create a watch that speaks to adventure, craftsmanship, and considered style in equal measure while redefining utilitarian elegance.
Thus, Friend’s choice of the bronze-tone dial and a minimalist rubber strap lent him a quietly commanding presence on the Cannes red carpet.
Greg Tarzan Davis in Chopard
Greg Tarzan Davis, star of "Mission: Impossible – The Final Reckoning", turned heads on the Cannes red carpet in a crisp white Dior look with a structured bar coat. He added flair with a Boucheron Double Plumes clip in gold, rubies, and diamonds, showcasing his bold sense of style.
Davis completed his look with the limited-edition Chopard L.U.C XP Urushi Spirit of Shí Chen.
Crafted in ethical rose gold and limited to 88 pieces, the watch features a hand-lacquered dial and rotating zodiac disk, merging fine watchmaking with cultural artistry and heritage.
Patrick Schwarzenegger in Chopard
A masterclass in elevated elegance, Patrick Schwarzenegger arrived in style wearing the white gold Chopard L.U.C Heritage Grand Cru – a statement piece defined by its 40 baguette-cut diamonds, sculptural tonneau-shaped case, and refined black dial.
Typically known for his affinity for timeless staples, Schwarzenegger embraced a more opulent narrative this time. Paired effortlessly with a sharp Balenciaga tuxedo, the look delivered precision, polish, and just the right dose of red carpet bravado. "The White Lotus" star didn’t just dress the part – he embodied it.
Tramell Tillman in Jaeger-LeCoultre
For the photocall of "Mission: Impossible – The Final Reckoning", the actor opted for the new Jaeger-LeCoultre Reverso Tribute Small Seconds in 18k pink gold (750/1000) with that luscious Milanese bracelet. It was a refined choice that perfectly captured the spirit of understated sophistication.
Later that evening, Tramell Tillman made a bold statement on the red carpet wearing the Jaeger-LeCoultre Reverso Tribute Chronograph, also in 18k pink gold (750/1000).
This double-faced watch showcases two distinct yet harmonious dials. The first embodies classic Tribute aesthetics with a black sunray finish, gadroons, Dauphine hands, and a railroad minute track. The other, on the reverse side, features a chronograph display with contemporary flair.
Jackson Yee in Jaeger-LeCoultre
During the 2025 Cannes Film Festival, celebrated actor and global ambassador Jackson Yee turned heads at the photocall for the film "Resurrection" by wearing a stunning Jaeger-LeCoultre timepiece. His choice, the Reverso Tribute Geographic in stainless steel, echoed the refinement and innovation that define both the artist and the brand. With its sleek Art Deco design and signature reversible case, the watch underscored Yee’s effortless sophistication and Jaeger-LeCoultre’s enduring presence on the world stage of haute horlogerie.
A symbol of duality and technical artistry, the Reverso Tribute Geographic combines elegance with complex mechanics. Its blue lacquered dial features a patented Grande Date and small seconds subdial, while the reverse reveals a world time complication framed by a detailed map motif. This piece not only honors the brand’s heritage but also reaffirms its commitment to pushing the boundaries of modern watchmaking.
Benedict Cumberbatch in Jaeger-LeCoultre & Bremont
For the premiere of "The Phoenician Scheme", Benedict Cumberbatch paired his Prada tuxedo and custom black sling with the Jaeger-LeCoultre Master Ultra Thin Date.
The ultra-slim 7.8mm profile, sunray-brushed blue-grey dial, and understated date display made this piece the perfect match for black-tie elegance. Meanwhile, with its 39mm stainless steel case and black alligator leather strap, this Master Ultra Thin Date balanced cinematic heritage with classic red-carpet sophistication.
But Cumberbatch didn’t stop there. For the film’s daytime photocall, he switched gears into laidback Côte d’Azur mode and dressed in a relaxed brown Prada look with a Bremont Broadsword Bronze on his wrist.
With its 40mm bronze case and distressed grey strap, it carried a worn-in charm that felt effortlessly cool. Water-resistant to 100 meters and rugged in appearance, it made the most of the sling setup, proving that even with one arm out of commission, Cumberbatch’s wrist game remains firmly in action.
Tahar Rahim in Louis Vuitton
French actor Tahar Rahim made a stylish appearance at the photocall for "Alpha" dressed head-to-toe in Louis Vuitton. He opted for an effortlessly elegant off-white silk mock-neck top, paired with sharply tailored brown cargo pants that balanced modern sophistication with casual flair.
Complementing his ensemble, Rahim wore the Louis Vuitton Tambour Taiko Spin Time watch, adding a distinctive and refined touch to his look.
Jeremy Strong in Richard Mille
Jeremy Strong, known for his role as Kendall Roy in “Succession,” made a bold style statement at the 2025 Cannes Jury photocall. Embracing his signature unconventional flair, he wore a pink corduroy co-ord with a matching bucket hat and the luxurious Richard Mille RM 16-02 Automatic Extraflat Terracotta Quartz TPT, which costs a measly $156,000.
With its rectangular titanium case and skeletonized Richard Mille CRMA9 movement, this sleek, minimalist watch offered a striking contrast to Strong’s vibrant look. Fusing high fashion with technical precision, his ensemble was a standout example of how playful style and cutting-edge craftsmanship can coexist effortlessly.
Later in the week, Jury Member Jeremy Strong attends the "Eddington" red carpet wearing the striking Richard Mille RM 67-01 Extra Flat in titanium.
Known for his introspective performances and sharp sense of style, Strong’s selection of the ultra-thin Richard Mille piece spoke volumes about his appreciation for understated luxury and technical mastery. The watch’s minimalist profile and cutting-edge engineering perfectly complemented the actor’s elegant appearance, capturing the attention of horology enthusiasts and fashion critics alike.
Made from grade 5 titanium, it's ultra-light yet durable, offering both comfort and strength. Its slim design houses a precise automatic movement, blending performance with style. This sleek timepiece reflects Richard Mille’s signature mix of innovation and elegance—an ideal choice for a refined presence like Jeremy Strong at Cannes.
Austin Butler in Breitling
At the Cannes Film Festival premiere of his new film "Eddington", actor Austin Butler made a striking appearance on the red carpet. As a Breitling Squad member and Oscar nominee, his presence drew attention not only for his cinematic work but also for his impeccable fashion sense.
Butler complemented his look with a Breitling Chronomat 32, underscoring his enduring partnership with the brand. The elegant timepiece was a subtle yet powerful expression of his timeless style and deep affiliation with Breitling.
Anson Boon in TAG Heuer
Anson Boon made his first appearance at the Cannes Film Festival this year, stepping onto the scene with a timeless sense of style. He chose a classic double-breasted tuxedo from Celine, a look that balanced elegance and tradition. Staying true to this refined aesthetic, he accessorized with a TAG Heuer Carrera Day-Date—a sophisticated choice that reinforced his understated approach to red carpet fashion.
The watch, featuring a blue dial, subtly echoed the hues of Cannes' Mediterranean setting. It wasn’t overly bold or attention-seeking, but rather exuded a quiet confidence. With its clean lines and versatile design, the TAG Heuer Carrera proved to be the perfect complement to his ensemble—stylish, effortless, and suitable for any occasion.
Pierfrancesco Favino in Audemars Piguet
Last but not least, Italian actor Pierfrancesco Favino attended the opening of the 78th Cannes Film Festival and the screening of "Partir Un Jour" with partner Anna Ferzetti, wearing the new Audemars Piguet Royal Oak Perpetual Calendar in 18k sand gold (ref. 26674SG). The watch’s brand-exclusive alloy gives it a shifting appearance, sometimes resembling yellow, pink, or warm white gold, adding to its visual allure on the red carpet.
The latest Audemars Piguet Royal Oak Perpetual Calendar features the innovative calibre 7138, an evolution of the RD2 and RD4 movements. It eliminates recessed caseband correctors by enabling all calendar functions to be adjusted individually, forward and backward, directly via the crown.