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The Watchonista Academy: Our Staff Favorites from the GPHG 2026 Finalists, Part II

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The Watchonista Academy: Our Staff Favorites from the GPHG 2026 Finalists, Part I

Fun With Fonts: Typography’s New Maximalism

Omega Speedmaster Effect: Three Collectors, Three Distinct Personalities

Manic Fixie Watches: A Love Letter to Fixed Lug Timepieces

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Peep Show: A Roundup of Our Favorite See-Through Timepieces

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Ladies’ Choice: Why Richard Mille is So Very Female-Friendly

Confessions of a Self-Proclaimed Freak: The Story Behind My First Ulysse Nardin

Considered Opinion: The Soaking Wet Truth About Water Resistance Ratings

Watch water resistance ratings can range from the surprisingly minimal to the extremely unnecessary. Here’s an opinionated, real-world view on how to view and consider those telling specs.

Vox Populi: What’s Happened When You Gave Watch Advice?

Sharing our information and passion for timepieces goes hand in hand with being a watch person. Sometimes, helping folks on that front can lead to success. Sometimes, there are pitfalls. Sometimes, the results are just plain interesting. Here are some stories from the frontline on offering watch insights.

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Considered Opinion: Have Luxury Watch Lounges Really Improved the In-Store Experience?

Is a relaxed, tastefully decorated, residential/lounge-like atmosphere (complete with shelves of impressive tomes that probably never get opened and a fully stocked bar) the best environment for watch shopping?

Off The Cuff: Timepieces Made to Be Worn Anywhere but the Wrist

If you love watches, why limit yourself to just wearing them on your wrists?

Are There Too Many Watches?

Some days, it feels like there’s a firehose filled with new watch releases being cranked open. How can anybody keep up?

Band Camp: Are Bracelets the Newest Complication?

Fashion dictates watch trends as much as technological innovation. These four brands get it.

The Royal Pop Drop: Tales from the Launch of the Audemars Piguet x Swatch Collaboration

The Swatch x Audemars Piguet collaboration, the Royal Pop, went on sale this past Saturday, and everything about the rollout of this high-low fob watch seemed fun, until it wasn’t.

Vox Populi: What Real Collectors Think of the Swatch x Audemars Piguet Announcement

Watchonista spoke to seasoned collectors from the US, Europe, Asia, and the Middle East to capture something nobody has really explored yet: the collectors’ perspective on the Swatch x Audemars Piguet phenomenon before the reveal itself.

Watchonista Staff Picks: Watches and Wonders 2026

With Watches and Wonders 2026 in the books, it’s time for the Watchonista team’s annual recap of our staff’s favorite timepieces from the show. Seems easy enough, but with 65 brands exhibiting at Palexpo, plus extracurricular programs scattered around Geneva, we were spoiled for choice.

Smaller, Stranger, Smarter: Watch Trend Predictions For 2026

The watch world doesn’t merely follow trends; it sets them, often years ahead of the curve. So, let’s try to predict some of the trends we’ll see in 2026.
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