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The watchmaker’s season of classic cars continues in royal fashion at the upcoming Concours of Elegance Hampton Court Palace outside of London. And as courtly British style meets impressive collectible automobiles on the sculptured grounds, A. Lange & Söhne will have a few surprises up its sleeve for lucky attendees.

For the 2025-26 National Football League season, the watchmaker makes a surprise end-run into a first-of-its-kind, fully blown official partnership touchdown with the league. For extra points: New models honoring all 32 teams, now in both the Chronomat AND Endurance Pro lines.

The Academy Award–winning actress reflects on quiet luxury, the intimacy of time, and the celestial beauty of Longines’ reimagined PrimaLuna collection.

The Swiss watchmaker has been in business since 1881, but is finding a new voice amongst younger collectors.

With stunning pink and white gold executions of its perpetual calendar-equipped Overseas timepieces powered by a movement that is just over 4mm thick, the watchmaker makes a strong case for less definitely being more.

Today, the Maison continues to flex its skill in the realm of ultra-thin watchmaking with a gorgeous duo.

Launched in 2021, here’s how this stylish sports watch became coveted amongst the watch cognoscenti.