Conquering Everest With The New NORQAIN Adventure NEVEREST
Today, the Swiss watchmaker releases a new sub-collection of rugged adventure chronometers inspired by the world’s highest peak and with an eye to aiding the local children that live at the mountain’s foot.
Embodying both the spirit of adventure and the drive to “never rest,” a new sub-collection in NORQAIN’s Adventure line brings handsome, rugged, classic timepieces to the wrists of watch fans with a bolder nature but who also have a tendency towards generosity.
That is because a percentage of the proceeds from the new Adventure NEVEREST models will support the efforts of the Butterfly Help Project in Nepal, which was founded by Norbu Sherpa and Andrea Sherpa-Zimmermann of mountain outfitters Wild Yak Expeditions. Established after the devastating earthquake that rocked Nepal in 2015, the Butterfly Help Project focuses on providing education for the children of the very Sherpa guides that bring explorers up and down Himalayan peaks safely.
“I am deeply touched by the stories of Sherpa families in Nepal, and I speak for the entire NORQAIN team when I say how honored we are to be involved with the Butterfly Help Project and their admirable cause,” said NORQAIN CEO Ben Küffer. “With this partnership, we can positively impact the lives of children in need and give them a brighter future by sending them to school. This is the most important thing we have done as a brand.”
In addition to the COSC chronometer certification and sturdy appearance of the steel NORQAIN Adventure NEVEREST 40mm Glacier version, details of the timepiece also visually tap into the colors and textures of mountain-climbing. For example, its steel brushed and satin-finished case and subtle grey bezel –notched along the edge for easier gloved operation – evoke the hues of changing silvery light over a snowy exterior.
The dramatic dial with its natural craggy surface pattern, as another example, is directly inspired by the dangerous crevasses of the Khumbu Icefall on Everest. Red accents, like the bold arrow of the second hand and special chronometer logo, address the more life-and-death business end of high-altitude climbing. After all, accuracy and second-by-second awareness come into play when you’re climbing at altitudes that require additional oxygen.
Similarly, the markers and hands are coated with X1 Super-LumiNova, a substance that is 60 percent stronger than standard lume, to cut through blinding flurries. Plus, a shimmering steel bracelet, textured rubber strap, and durable fabric strap presentations are also available for the Glacier iteration.
Moreover, all of the new NEVEREST models carry NORQAIN’s own manufacture caliber NN20/1 movement developed in partnership with Kenissi, unidirectional bezels, and water resistance to 600 feet in case exploring ocean depths also appears on your adventure bucket list.
The bi-color and additional steel case executions, sporting the watchmaker’s more traditional woven dial pattern and more chromatic colorways, hallmark the NORQAIN Adventure NEVEREST 40mm versions for hearty types looking to explore a more stylish statement.
The steel-and-gold bi-color timepiece is limited to 100 pieces, with appropriate caseback engraving, and brings 18K 5N red gold detailing to the black bezel, hour markers, and hands. Paired with a charcoal grey take on the signature NORQAIN woven dial pattern, it carries a lot of visual pizzazz along with its ruggedness.
The all-steel version with the traditional dial pattern is set off by a deep forest green hue and a black ceramic bezel. These models, as well, are offered with a stainless steel bracelet or black rubber or fabric straps and share the sub-collection’s COSC-certified NN20/1 movement, which is visible through the case back on all models and carries a power reserve of 70 hours.
Pricing & Availability
The crag-faced Glacier edition is $3,450 on a steel bracelet and $3,240 on the rubber or fabric straps.
The bi-color and all-steel versions with the signature NORQAIN dial pattern are priced as follows: The limited edition bi-color on the steel bracelet is $4,890 and on either the rubber or fabric strap is $4,680. The non-limited, all-steel version is $3,390 on a steel bracelet and $3,180 on a rubber or fabric strap.