Bvlgari Bvlgari 2013 collection, the icon is up to date
In 2013, the iconic Bvlgari Bvlgari joins the revivals and neo-vintage around a new collection promoting the emblematic force of the very first model while at the same time surrounding itself with fresh innovative lines, tints and materials.
Back to the origins of Bulgari
The Bulgari Roma on the wrist: wearing an icon
Back in 2012, with the Octo watch, Bvlgari had succeeded in creating a new icon by synthetizing the different styles used by the brand over time. The result was convincing, with a watch having its own identity amongst all the others, treated with simplicity and without multiplying neither the materials nor the finishes. It is the same spirit of the quest for the essential that animates the redesign of the Bvlgari Bvlgari watch presented at the 2013 BaselWorld. A true icon of the Italian brand originally renowned for its jewellery skills, this mythical model has seduced more than one generation by evolving through fashion modes without betraying its past and origins.
The subtle elegance of Bulgari
As soon as you hold the watch, you notice the sobriety and homogeneity of the work. The watch consists of two unique chromatics: the satiny black of the dial and the wristlet on one hand and the shiny silver of the case, the indexes and the hands in the other.
Another striking visual of this 2013 model is the concave shape of the bezel and the sapphire glass ending in the direction of the lug. This slight bend, immediately visible, softens the neo-classic initial design, which would have rendered the piece visually too massive in its current proportions. Thus, the rigour is preserved while lightness and elegance are two new assets.
Concerning the movement, its sobriety is similar to the face of the watch. An important point to highlight is that, just like for the Octo, Bvlgari opted to equip its Bvlgari Bvlgari model of a true Haute Horlogerie calibre (ref.BL 191). While the saving on the finish of the calibre fits with the other codes of the watch, it also proposes an excellent motor without increasing the public price because of expensive decorations. Be that as it may, the qualities mentioned above are only revealed once this Bvlgari Bvlgari is worn. The slight concave at the back of the case doubled up with the integrated attachment of the alligator strap make it possible to fit the shape of a wrist perfectly, even the very modest one of your servant.
As such, the play with the curves and the textures seems to have been created uniquely for the pleasure of the wearer as the changing visuals and lights effects vary according to the angles and the luminosity. When exposed to sunlight, the case, the indexes and the hands are illuminated in an unique tonality and brightness that strongly exude aesthetic codes on a deep black background. The design of the deployment buckle is such that it only allows the appearance of a discrete clasp, yet is as powerful as the whole of the watch.
In the past the Bvlgari Bvlgari works were mainly categorized as “Sport Chic”. However, the subtleness of the 2013 edition gives this piece a trimmed elegance. In a black suit and white shirt or in bermuda and polo, this piece adapts to the outfit of its wearer, sometimes in sobriety, sometimes by the power of its design.