All articles in: Jean-Christophe Babin

What started as a Covid-era emergency phone call is now 71 brands strong, 17,000 public visitors deep, and attracting Nobel laureates. As Geneva Watch Days returns for its seventh edition - September 2 to 6, 2026 - Jean-Christophe Babin, the event's president, explains why the accidental fair that was never meant to last has become the most democratic and creatively charged week on the watch calendar.

It was another brisk week for watch (and watch-adjacent) news. Here are some breaking news tidbits that may have slipped past your radar.

Not just scaled down, this four-piece collection offers up an Octo for everyone.

The future of photovoltaic watches is so bright, we have to wear shades.

To speak of TAG Heuer in Monaco is to speak of destiny and of a horological liaison so rich with nostalgia and high-octane sensuality that it requires something more than press releases and podiums to articulate – it needs theatre. And oh, what a performance they gave.

With its new Polychroma High Jewelry collection, Bulgari once again proves that it understands the importance and the impact of utilizing high-quality colored precious and semi-precious gemstones.

Here’s how Bulgari’s Octo Finissimo and Serpenti models became two of the most remarkable and recognizable timepieces in horological history.

Métiers d’art and industrial technology work hand-in-hand at Bulgari’s newly expanded and renovated Saignelégier manufacture.

The Roman luxury house aims to promote entrepreneurship with a new student prize.

The Italian luxury brand keeps its creativity flowing with three new editions of its record-setting Octo Finissimo watches.

The Italian luxury brand introduces three unique, ultra-thin timepieces and takes on the metaverse with a new record-breaking watch.

Jean-Christophe Babin, Ricardo Guadalupe, Julien Tornare, and Frédéric Arnault offer an optimistic peek into the future.

This limited-edition collaboration with the aerobatic demonstration team of the Italian Air Force, the Frecce Tricolori, is also raising funds for children’s hospitals.

Bulgari announces the establishment of the Bulgari Women & Science Fellowship at the Rockefeller University, sponsorship for the restoration of 90 ancient statues, and a new community-based art project with Save The Children.

Lockdowns, closed manufactures, and shuttered retailers were the forced rhythm of the first part of 2020. Despite all the imposed restrictions, Geneva Watch Days took place last week and gave our industry’s ecosystem a much-needed boost of energy.

Bulgari is back at it with its thinnest ever tourbillon chronograph.

Following Bulgari’s initiative to temporarily switch its production of perfume to hand-sanitizing gel, the luxury brand is now further increasing its commitment to fight COVID-19 with the new Bulgari Virus Free Fund.

Bulgari is breaking new ground again – this time with its Octo Finissimo Satin-Polished Steel that combines the thinnest time-only automatic movement with a water-resistance of 100 meters.

Former CEO Stéphane Bianchi is moving up to head the LVMH Watches and Jewelry Division.

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