TAG Heuer introduced with Joyería Daoro the first limited edition for Venezuela to benefit Proyecto Paz Latinoamérica
TAG Heuer introduced with Joyería Daoro the first limited edition for Venezuela to benefit Proyecto Paz Latinoamérica
The prestigious Swiss brand, TAG Heuer, the world leader in sports chronographs latest technology since 1860, and Joyería Daoro introduced the first limited edition TAG Heuer Formula 1 Venezuela to benefit Proyecto Paz Latinoamerica, NGO that promotes values of peace through sport, culture and education as a means of social development in Latin America.
Eglantina Zingg, TAG Heuer’s friend of the brand in Venezuela and president of Proyecto Paz Latinoamerica, Giovanni Scutaro, ambassador of Joyería Daoro and Henri Monti, Director of Sales for the region LATAM, invited a select group of media and personalities to celebrate this fabulous alliance and to discover the limited edition that will be available exclusively at Joyería Daoro from November 10.
The association of TAG Heuer and Joyería Daoro with Proyecto Paz Latinoamerica bet on that sport, culture and education can drive positive change in society. Sharing the desire to promote peace, development and competitiveness as a successful mechanism for inclusion and social cohesion that creates opportunities for children and youth in Venezuela and worldwide, TAG Heuer Formula 1 Venezuela limited edition, sold exclusively on Joyería Daoro, will feature 105 pieces and will benefit the , NGO Proyecto Paz Latinoamerica.
Joyería Daoro, luxury family enterprise in Venezuela since 1979, opened its doors at the mall Centro San Ignacio (Caracas) in 1999 and is the representative of the most famous Swiss watch brands among which TAG Heuer. With a feeling of great pride, Joyería Daoro introduced along with Eglantina Zingg the first limited edition of 105 pieces TAG Heuer Formula 1 dedicated to Venezuela. TAG Heuer, swiss legend driven by its pioneering spirit for over 150 years, saw the actress, model and activist for peace, now triumphs in TV as the host of the successful and popular Project Runway Latin America-3rd season transmitted to Latin America Glitz channel, the same characteristics that led the brand to be the number one luxury sports watch: challenge the rules, reject the ordinary and constantly reinvent itself.
More about Proyecto Paz Latinoamérica
Proyecto Paz Latinoamerica is an NGO, founded in 2010 by Eglantina Zingg, which promotes the culture of peace in vulnerable areas of Latin America. PPLA seeks to inspire and mobilize children and youth, community leaders, activists, individuals and other organizations to act as agents of change and social transformation. PPLA promotes respect for human rights, human dignity, inclusion and tolerance, and works to create opportunities for personal growth and development for children and youth with projects allowing them to transform their lives, their communities and build a future of peace.