TAG Heuer doubles the stakes in India - TWO new boutique openings !

TAG Heuer doubles the stakes in India - TWO new boutique openings !

TAG Heuer and stars launch two new boutiques in Bangalore and Mumbai and unveil the TAG Heuer Carrera "Monaco Grand Prix" limited edition Chronograph.

Tuesday, 8th May 2012, Bangalore: TAG Heuer, the worldwide leader in sports watches and chronographs, launched their second boutique in Bangalore at the Phoenix Market City Mall, Whitefield Road.

Jean-Christophe Babin, President and CEO, TAG Heuer, Billiards World Champion Padma Shri Pankaj Advani and Tennis Ace Somdev Devvarman inaugurated the boutique. Keeping with TAG Heuer’s unparalleled history with sports, Jean-Christophe Babin felicitated Padma Shri Pankaj Advani and Arjuna Award Winner Somdev Devvarman with the coveted TAG Heuer Award for Sports Excellence for their contribution to Indian sports.

Speaking on the occasion, Jean-Christophe Babin, President and CEO, TAG Heuer said, “From the very beginning TAG Heuer has always supported sports in all forms i.e. from Formula One racing to golf and we have always appreciated the contribution to national pride and honor that sportsmen bring to their country. Pankaj and Somdev have put India on the global map in their respective sports and we are delighted to have them join us today. “

 Thursday, May 10th 2012, Mumbai: Actor, producer and Bollywood Icon Shah Rukh Khan and Driver Karun Chandhok launched a new TAG Heuer boutique at the Palladium Mall at Lower Parel in Mumbai. Hundreds of fans and media gathered for the occasion especially to see both stars virtually compete on Formula One simulators.

Brand Ambassador Shah Rukh Khan commented, “My nine year long association with TAG Heuer makes me feel like an integral part of the brand and I have witnessed its growth since it entered India and 2012 marks yet another year of excellence in watch making for TAG Heuer.”

TAG Heuer Brand Ambassador Karun Chandhok said, ”I really value the support that TAG Heuer has given me from my early racing days. It is my true pleasure to be part of every milestone in TAG Heuer’s growth in India”

Franck Dardenne, General Manager TAG Heuer India adds “India has been of primary importance in TAG Heuer’s global presence and it gives me great pleasure to launch our sixth and seventh boutique in India, Bangalore’s second and Mumbai's second too.”

Local Media have already relayed the news extensively... and much more coverage is expected around the Mumbai event !