Link. A design that dates back to 1987. The bracelet is highly distinctive, with its links in the shape of an S. It is both an iconic design and a standard bearer in terms of ergonomics and wearer comfort. Each link is rounded on the top, bottom and sides for an exceptionally smooth feel on the wrist.

TAG Heuer has reworked the famous Link collection in an exclusive series of watches just for women.

In steel or black ceramic, with an elegant diameter of 32 mm, the new Link Lady now features a strap which is fully integrated into the case, whose horns have been removed. The bracelet still has a curved profile, and the finishes – in particular those on the steel models - are even more sophisticated: the entire contour of the S radiates a highly polished shine, while the upper surface of each link is fully brushed.

The case shape lies between round and coussin, thanks to its 4 subtle corners. The fixed bezel is a bold presence, with a large polished bevel and an offset ring that may be either polished or set with diamonds. All of the dials are in mother-of-pearl. Some incorporate a layer of black or blue-grey lacquer, offering a different colour variation. A date window at 3 o'clock and polished faceted indices complete the look.

This is the first time a Link watch has been made entirely from ceramic, in particular a completely matt black, stylish and contemporary model

The collection features three strikingly different styles. Steel models, with or without stones. Ceramic models: polished for an ultra-high shine or in sand-blasted black ceramic for a matt, stylish and contemporary look.

Do we need to list the numerous properties of ceramic, the perfect material for the watchmaking world? It is incredibly hard — yet soft to the touch — and highly scratch-resistant (a key quality in a watch). It keeps its original colour, fresh as the day it was made, and does not oxidise. It is hypoallergenic (also very important if you wear your watch for 10 to 12 hours a day) and is lighter than steel. Elegant, refined and instantly recognisable, this is the most feminine watch of all the TAG Heuer collections.