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Every mechanical watch is a story about time. With its latest release, Chronoswiss reminds us that some stories began long before watchmaking itself.

Cut the summer heat with these delectable cocktails uniquely inspired by watchmakers and their respective terroirs. And since today is Swiss National Day, we start with Helvetia, but our virtual pub crawl goes much further afield, deliciously.

Watch water resistance ratings can range from the surprisingly minimal to the extremely unnecessary. Here’s an opinionated, real-world view on how to view and consider those telling specs.

The world of motorsport has always been woven into the DNA of the TAG Heuer Carrera. Now, the Swiss manufacture reconnects with one of Japan’s most iconic racing names through a bold new collaboration.

Sharing our information and passion for timepieces goes hand in hand with being a watch person. Sometimes, helping folks on that front can lead to success. Sometimes, there are pitfalls. Sometimes, the results are just plain interesting. Here are some stories from the frontline on offering watch insights.

Everybody loves Pedro Pascal (and his timepieces).