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Urban, chic and dynamic, Maurice Lacroix's new Aikon Automatic 35mm was recently unveiled at the Maison de l'Alsace, on the Champs Élysées, in Paris. There we had the opportunity to meet with not only Maurice Lacroix’s Managing Director, Stéphane Waser, but also with the young fashion designer associated with the image of these new creations, Adeline Ziliox.

Kikuo Ibe is an anomaly in the Japanese watch industry. In a corporate culture that treasures teamwork, Ibe is a standout rock star. In early June, he was literally on a North American Tour (and we have the T-Shirt to prove it!).

Rolex's Perpetual Earth comes to life in Brazil, protecting an endangered fish.