Oris Aquis Date Calibre 400 43.50mm

At Watches and Wonders Geneva 2024, it’s our pleasure to introduce you to the new Aquis Date, the next generation of our evergreen, everyday toolwatch. Our vision is to create beautiful watches that follow the principles of contemporary refined luxury and that therefore make sense to us and to today’s world citizen. The new Aquis Date is a joyful expression of that vision, a modern versatile watch for people who value design, mechanics, sustainable manufacturing and the independent Swiss watchmaking spirit.

The Aquis is one of our signature designs and the new collection follows in the footsteps of generations of toolwatches designed to be stylish, reliable, robust and high-performing, even deep underwater. As before, this new generation will bring numerous performance benefits to the wrists of watch lovers all over the world, including the Oris-patented Quick Strap Change system and a new innovation, the Oris-patented quick adjust clasp system (see page 6), both of which appear on the flagship Aquis Date Calibre 400 43.50 mm five-day automatic models.

We’re also refreshing the Aquis Date Upcycle, the watch with a dial made of recycled PET plastic. The watch is another symbol of our Change for the Better programme of sustainability initiatives. No two Upcycle dials are the same.

The new Aquis also highlights our new radically sustainable packaging (see page 16), another step in the Oris Emissions Reduction Programme, an ambitious platform for change through which we’re targeting a significant reduction in our total global emissions. This year, we take another step towards our goals with this new modular packaging, which is crafted from low-weight, low-volume, recycled and fully recyclable cardboard and paper. External logistics are our largest source of carbon emissions, and we’re pleased to report that this innovation will help us reduce our packaging emissions by more than 50 per cent.

“Aquis is the cornerstone of our collection and a symbol of our joyfully sustainable approach to watchmaking,” said Oris Co- CEO Rolf Studer. “This new generation forms the next chapter in a great story that continues to make people smile.”