Without a doubt, the time it displays carries within it the heritage of tradition and expertise. Its heartbeat pulses inside the watchmaker’s calibre JR1000, developed and constructed entirely in the manufacture. This automatic movement, its accuracy tried and tested since it was developed in 2004, can boast of origins in the inner sanctum of Fine Watchmaking.

Nurtured by a spirit of vintage neo-classicism, the technical mastery finds its expression in a case of complex design, its cushion shape, which is constructed in a variety of different materials, according to model. The concept of the case within a case, the design of the 1681 watch, has proven the durability to absorb shocks while retaining a conventional style exemplified by the crown. Installed in a water-resistant container suspended and reinforced by two lateral stretchers that anchor it to the main case, the white lacquered dial and the mechanism are the incarnation of refined traditional watchmaking. Available in two versions, one with three hands and a date display, the other with a date display and small second display, the new 1681 watch shows its authenticity in steel, or its daring in two colours: steel and pink gold.

If it is possible for the past to reinvent itself without denying its ancestry, the 1681 watch is the perfect embodiment. The time display, of unbeatable legibility, appears against a classical rail-track minute circle. The plain baton indexes add a touch of urban modernity, while the luminescent hands pay tribute to Fine Watchmaking. The watch exudes supreme balance and self-assured elegance. The three-hand version has applied Arabic numerals in a similar style to the hour-markers; the small second display at 9 o’clock counterbalances the date. A strap in ostrich, vintage calfskin or alligator leather with a folding buckle, completes the refinement of this timepiece.

The oscillating weight of the calibre JR1000, bearing the new signature of the brand, can be seen through the screw-in case-back. With its uncluttered, graphic lines, its design is reduced to bare essentials, showing that time, while extremely complex, also demonstrates scrupulous constancy.

Is it classic, modern, or timeless? The 1681 watch remains intrinsically faithful to the origins of JEANRICHARD, but it does not forget its own personality. Its manufactured movement, designed and made entirely in Switzerland in the brand’s own workshops in La Chaux-de-Fonds, its cushion-shaped case, with its ingenious, innovative construction, its polished and satin finishes, and its austere, distinguished dial lend it a confident, vigorous, determined character. It is the reflection of its owner, whose aspirations express an authentic philosophy of life.