Milano Watch Week 2026: An Insider’s Verdict on Europe’s Rising Watch Event
Chanel
Chanel entered watchmaking in 1987 with the creation of the Première, establishing a distinctive vision where couture-inspired design meets Swiss horological expertise. Today, its Watch Creation Studio in Paris works closely with the Manufacture in La Chaux-de-Fonds, Switzerland, combining bold creativity, exceptional materials and technical innovation across icons such as Première, J12 and Monsieur de Chanel.