What Audemars Piguet’s New CPO Program, The Watch Keepers, Means for Buyers, Sellers, & Prices
Chanel
Chanel entered watchmaking in 1987 with the creation of the Première, establishing a distinctive vision where couture-inspired design meets Swiss horological expertise. Today, its Watch Creation Studio in Paris works closely with the Manufacture in La Chaux-de-Fonds, Switzerland, combining bold creativity, exceptional materials and technical innovation across icons such as Première, J12 and Monsieur de Chanel.