Alpina

Alpina creates timepieces designed as companions for every kind of exploration, reflecting a sporting spirit rooted in teamwork, trust and shared ambition. Inspired by the mountaineering philosophy of moving forward together, the Maison embraces challenge and adventure without compromise. Its Manufacture upholds demanding standards of precision and performance, creating robust, reliable watches for those who continually seek to push beyond familiar horizons.

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Geneva Watch Days: Alpina’s New Alpiner Extreme and Heritage Models are Unexpected but Very Welcome

Alpina’s Geneva Watch Days releases point to the flexibility of the brand’s overall design approach. Bold or classic, both stand up well to some sophisticated modifications.

By Mike Espindle

Playing to Strength: Diving into Alpina’s Latest Extremes

In the post-Geneva glow, one could make the observation: “Man, there were a lot of dive watches this year.” While creating more universally popular watch types can smack of an industry attempting to manifest solid sales figures in unpredictable times, Alpina’s updates to its Extreme line seem perfectly natural.

By Mike Espindle

When Thrills & Luxury Collide: A Watchonista Weekend with Alpina for the Extreme Freeride World Tour

Extreme winter sports, unmatched timepieces, impeccable accommodations, and world class cuisine: We give you official permission to be jealous of Watchonista’s recent winter outing.

By Nicole Jarvis

Squaring Off: A Closer Look at the Alpiner Heritage Carrée Automatic 140 Years from Alpina

We’re over the moon about these underrated, ultra-elegant re-editions.

By Rhonda Riche

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All articles

Geneva Watch Days: Alpina’s New Alpiner Extreme and Heritage Models are Unexpected but Very Welcome

Alpina’s Geneva Watch Days releases point to the flexibility of the brand’s overall design approach. Bold or classic, both stand up well to some sophisticated modifications.

By Mike Espindle

Playing to Strength: Diving into Alpina’s Latest Extremes

In the post-Geneva glow, one could make the observation: “Man, there were a lot of dive watches this year.” While creating more universally popular watch types can smack of an industry attempting to manifest solid sales figures in unpredictable times, Alpina’s updates to its Extreme line seem perfectly natural.

By Mike Espindle

When Thrills & Luxury Collide: A Watchonista Weekend with Alpina for the Extreme Freeride World Tour

Extreme winter sports, unmatched timepieces, impeccable accommodations, and world class cuisine: We give you official permission to be jealous of Watchonista’s recent winter outing.

By Nicole Jarvis

Squaring Off: A Closer Look at the Alpiner Heritage Carrée Automatic 140 Years from Alpina

We’re over the moon about these underrated, ultra-elegant re-editions.

By Rhonda Riche

Novelties, Watches and Wonders

Alpina Takes Its Alpiner Collection to the Extreme at Watches & Wonders 2023

The new all-steel versions of Alpina’s Alpiner Extreme Automatic and Alpiner Extreme Regulator Automatic feature integrated bracelets, delivering executions faithful to the spirit of the Alpiner collection but have a dash of handsome elegance to boot.

By Mike Espindle

Come On and Take a Free Ride: Alpina’s Latest Alpiner Extreme Kicks-Off with an Extreme World Tour

This new timepiece was custom-built to stand-up to some rough treatment. What better way to show that off than with a multi-national ski and snowboard tour?

By Mike Espindle

Alpina’s Ingredients For Success: An Interview With Oliver Van Lanschot Hubrecht

Alpina is one of those rare brands that was able to revive its enviable legacy in the watch world and continue to bring true tool watches to new customers. This strategy has served the brand well, but ongoing improvement and innovation is what completes the story. We sat down with Alpina Brand Director Oliver van Lanschot Hubrecht and spoke about the key milestones for the brand’s continued success.

Back To Roots: The New Alpina Alpiner Extreme Automatic

Embracing its heritage as one of the pioneers of the modern sports watch, Alpina revives its outdoors classic, the Alpiner Extreme Automatic, with a refined (yet still rugged) case and restyled dial in a choice of three colors.

By Steven Rogers

Geneva Watch Days, Novelties

The New Alpiner Extreme Regulator Automatic is a Peak Performer for Alpina

The Geneva brand brings back a rugged classic from yesteryear, the Extreme Regulator, only this time with a slimmed-down case and revamped dial. And like the sunlit peak of Mont Blanc piercing through the clouds, perhaps we should have seen this beauty coming a mile off.

By Steven Rogers

Alpina’s Regulator Is Back! Meet The New Alpiner Regulator Automatic

After a 15-year hiatus, Alpina brings the regulator back into its collection with the new Alpiner Regulator Automatic.

By Sophie Furley

A Closer Look At The New Alpina Seastrong Diver Gyre Automatic

This distinctive dive watch sets a new standard for sustainability.

By Rhonda Riche

Perfect Fitness: The Alpina AlpinerX Alive Is A Personal Trainer On Your Wrist

Introducing Alpina’s new smartwatch for urban sports aficionados.

By Rhonda Riche

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