A Video Game Watch Done Right: The New 8-Bit Brew

While boldly colorful watches from Rolex and Patek Philippe may break the internet, enthusiasts have been gaining more appreciation for playful pieces from more accessible manufacturers such as Brew Watch Co.

Founded by designer Jonathan Ferrer in 2015, when it comes to design, the New York-based brand has a very distinctive point-of-view (the silhouette is always a rounded square) inspired by industrial espresso machines.
 

Now, as 2021 draws to a close, the company is providing watch lovers with an extra jolt of java-infused wrist candy with its homage to 1980s gaming graphics.

Here’s what we like about the 8-Bit Brew.

To start, the 8-Bit Brew attracts attention in all the right ways.

For instance, the dial’s pixelated chronograph hands, numbers, and markers are fun, non-polarizing conversation starters. And that’s the goal.

According to Ferrer, “Brew is about celebrating a time in which we can free ourselves from the rush of everyday life and enjoy our personal time over coffee.”
 

Moreover, you don’t have to be a child of the Eighties to appreciate the classic arcade game references, not leastwise because the retro-inspired color palette of the 8-Bit Brew is a nice aesthetic balance to the black dial.

Turn 8-Bit Brew over, and you’ll discover “PRESS START / PRESS RESET” indicators. There’s also a pixelated cup of joe etched on the caseback.

These hidden feel-good messages serve as a reminder to always savor every minute.
 

Let us not forget that, for all of its whimsy, the 8-Bit Brew is also a dependable timepiece.

It comes kitted out with a Sapphire crystal glass, anti-reflective coating, a premium Italian leather strap and a robust Japan-made Seiko VK64 Meca-Quartz Hybrid chronograph movement with accuracy to+/- 20 seconds per month and 5ATM water resistance.