The New TAG Heuer Carrera x Porsche 911 RS 2.7 Limited Editions Are Sure to Get
Cars & motorsport

The New TAG Heuer Carrera x Porsche 911 RS 2.7 Limited Editions Are Sure to Get Your Motor Running

These limited editions celebrate the 50th anniversary of the first 911 to bear the Carrera name: the Porsche 911 Carrera RS 2.7.

By Rhonda Riche

TAG Heuer has, arguably, the most iconic associations with auto racing; think the Carrera, Monaco, the Formula 1, and the Montreal.

In 2021, TAG Heuer announced a partnership with Porsche to celebrate both brands’ history and values. Now, only twenty months into this relationship, the brands pay tribute to one of Porsche’s most iconic designs and the first 911 to bear the Carrera name – the Porsche 911 Carrera RS 2.7 – with the fourth release of this collaboration.

And because this legendary vehicle just so happens to be celebrating its 50th anniversary this year, and TAG Heuer is marking the occasion with two distinctive TAG Heuer Carrera x Porsche RS 2.7 Limited Editions.

Blue Lines

“The name and spirit of the Carrera are incredibly meaningful and emblematic for both TAG Heuer and Porsche,” said TAG Heuer’s CEO, Frédéric Arnault, in a press release. So, it was important to get the spirit of the first Porsche 911 Carrera, the iconic RS 2.7, correct. Consequently, TAG Heuer decided that a single watch model would not be enough to fully capture the grace and essence of this emblematic automobile.

These two editions come in one size (42mm) and two colorways (blue and red), each expressing a different aspect of the Porsche 911 Carrera RS 2.7’sfully personality.

The blue edition pays tribute to the cool hues of the original 911 Carrera RS 2.7. The highly polished case recalls chrome door handles, mirrors, and window frames.

The dial is made of smooth white opaline. Blue lacquered chronograph and central hands, blue lacquered push buttons and shield logo on the crown, and the blue markings on the Calibre Heuer 02 oscillating mass, all lend the piece an old-school-cool vibe.

To further emphasize that this chronograph is built for drivers, the signature color stripe and Carrera logo appear on the dial, flange, caseband, and fabric strap (the blue model also comes with an elegant, ergonomic bracelet).

Red Lines

“The Porsche 911 Carrera RS 2.7 was the first 911 to be christened ‘Carrera’ and was the crowning glory of the Porsche range at this time,” said Detlev von Platen, Member of the Executive Board for Sales and Marketing at Porsche AG, in a press release for the new limited editions. And when you think Porsche, you think red. So, for the more upscale entry in this collection, the fiery nature of the brand is reflected in a refined 18K 5N rose gold case, crown, and pushers.

The shimmering white dial is also framed with a Guards Red circular line and features rose-gold-colored applied indices, a permanent seconds indicator, and hour and minute hands.

Do you want even more of the signature Porsche color? Try the subtle red touches on the chronograph and seconds hands, sub-counter markings, and seconds scale on the flange. Complementing this sophisticated case is a luxurious red alligator strap with a solid rose gold pin buckle.

For both models, the Calibre Heuer 02 automatic chronograph movement can be viewed through a sapphire crystal case back. For rotor heads, the mechanism is engraved with sleek black markings.

Pricing & Availability

Available starting today, the blue edition is limited to 500 numbered pieces and priced at $7,400. The red edition, also available today, is limited to 250 numbered pieces and priced at $23,550. For more information, visit the TAG Heuer website.

(Photography by Liam O'Donnell)

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