Living La (Mini) DolceVita with Longines and Jennifer Lawrence

Look, I’m not going to lie: There are, shall we say, “perks” to being a watch journalist that other forms of journalism don’t have. After all, can you imagine the writers who cover table linens or barbecue grills hanging out with A-listers or attending some of the world’s biggest sporting events? Neither can I. And yet, here I am – a kid from the projects of South Philly – and that’s a not insignificant part of what I get to do FOR A LIVING.
 

It almost doesn’t seem fair, frankly, and it’s something I think about a lot. I mean, A LOT. But hell, who knows what the future looks like for any of us, right? So, when there’s an opportunity to live La Dolce Vita (in this case, while wearing a Mini DolceVita from Longines), I’ll always jump at that opportunity. (I mean, really, who out there reading this would turn down a chance to hang with Jennifer Lawrence and sip champagne?)
 

So, here’s hoping you’ll come along for the ride with me as I tell the tale that happened (and also never happened).

I learned that big things can come in small packages the hard way, but now, it feels truer than ever before. See, for the last two years, I’d been trying my hand at the ((gulp)) dating apps. But at 50 and with two teenage kids, let’s just say that the experience had been nothing short of a disaster. Then I realized something about myself: I, by all accounts, was a “heightest.”
 

Yes, I said, a heightest. I was dismissing men in my searches because of their size. You see, I’m 5’10,” which is pretty tall for a woman; as a result, I was turning up my nose to men who weren’t at least two inches taller than me. And you know what that got me? About 20 first dates and no second, that’s what.

It wasn’t until I realized I’d been turning up my nose to other opportunities and missing out on what could potentially be something special. And that is how I feel smaller-cased watches have been treated writ large by the community in the past decade or so.
 

In 1999, Longines officially adopted the mantra, “Elegance is an Attitude.” And over the last twenty-four years, the brand has stood by those words in more ways than one. Then, in November of 2022, Longines introduced Academy Award Winning actress Jennifer Lawrence as a brand ambassador, and “elegance” took on a whole new meaning.
 

I recently asked Longines CEO Matthias Breschan what one characteristic of Ms. Lawrence’s he felt most resonated with the brand. “Elegance, of course,” he exclaimed but chose to elaborate on his answer: “Jennifer Lawrence embodies a rare blend of elegance, authenticity, and timeless grace that is seamlessly in line with the values of Longines. She is much more than a movie star. Jennifer has the ability to bring reality and authenticity to every character she plays, reflecting her own easy charisma, sharp intelligence, and humanity. Off-screen, this translates into an elegance that is both natural and relatable. She is an inspiration to women of all ages and backgrounds.”
 

Ms. Lawrence met with the press at the September 22nd Mini DolceVita launch event at Gotham Hall and gave her own take on what the word “elegance” means. “Being confident is elegant,” she stated. “Not trying too hard. Elegance always looks better when it’s a little more effortless. Like, a quiet luxury.”

With regard to what she feels about the newest Longines releases, and as a relatively new mother, how she thinks about time itself, Ms. Lawrence said, “Time is so precious, especially after you have a child. And being on time is important to me because I think nobody expects me to be on time. The Mini DolceVita is the perfect watch for day-to-night wear.”