Break Open the Bubbly: Longines Releases New Spirit Models in 37mm

Perfect balance. Clean, uncluttered design. Understated authenticity. These qualities have always been the hallmarks of the Spirit collection from the Swiss watch brand Longines. Designed to evoke the feel and purpose of a pilot’s watch, without over-doing that moniker, the Spirit collection presents a modern, stylish interpretation that nods to the watchmaker’s enviable heritage in aviation.
 

And now, with the new beautiful and universally appealing 37mm stainless steel execution, that heritage conjures thoughts of Amelia Earhart as much as it does Charles Lindbergh (both of whom wore Longines timepieces on their historic flights).

The Spirit line’s unique combination of attitude and elegance does not lose a whit of its visual impact in this smaller version. Steel tones still harken to early aircraft fuselages, clean Arabic hour markers and simplified gauging deliver that quick-wrist glance accuracy so necessary in the cockpit, and the pronounced (but not massive) crown supplies some of the pilot’s watch DNA. However, those functional details take a back but still first-class seat to an overall sophistication and elegance appropriate for any wrist on any occasion.
 

The new 37mm Longines Spirit models are available in three chromatic executions. The first two are already well-established color approaches in the Spirit family: a dramatic sunray blue and a matte black. And the third is a new sunburst champagne dial, which tilts the balance of attitude and elegance decidedly in the elegance direction. A 6 o’clock date window and Longines’ traditional “5-star” calibre quality applique complete the package.
 

The “5-star” indication grows from a heritage workshop tradition to show the overall quality of the movement right on the watch dial. As such, the 37mm Spirit’s COSC-certified L888 self-winding calibre certainly lives up to the label, offering a silicon balance spring and 72 hours of power reserve.
 

In addition to the expected steel bracelet option for a watch of this nature, the new 37mm Spirit models are also available on leather straps: Beige with white stitching for the champagne dial, brown with white stitching for the black dial, and blue tone-on-tone with white stitching for the blue dial.