New Irony Chrono

The New Irony Chrono from Swatch is a high-performance time machine. The nine debut models capitalize on the big new case in stainless steel (43 mm, up from 40) to exhibit clear, essential design and fine-tuned, split-second accuracy. Men will doubtless appreciate the bigger format, pure performance and precisely calibrated chronometer. That said, what makes the New Irony Chrono such a fine machine isn’t the technology – it’s the style.