Corum

Founded in 1955 in La Chaux-de-Fonds, Corum is one of Swiss watchmaking’s most creative and audacious Houses. Guided by its emblematic key, a symbol of exploration and innovation, the Maison has built a distinctive identity through bold designs and pioneering timepieces. Combining technical ingenuity with artistic expression, Corum continues to challenge convention while creating iconic watches that have made a lasting mark on horological history.

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Exotic Birds: Standout Timepieces You May Have Missed from Geneva Watch Days

By Rhonda Riche

Novelties, Watches and Wonders Geneva 2026

The Comeback: Corum Returns with New Interpretations of Its Core Collections

New leadership, old roots – Corum gives new life to the Admiral and Golden Bridge alongside a pair of Heritage models.

By Cait Bazemore

A Closer Look, Geneva Watch Days

Collage Art: A Closer Look At The Bubble 47 x Aiiroh from Corum

A very inspired and somewhat eccentric collaboration between the La Chaux-de-Fonds-based brand and the French artist takes a funky approach to haute horology right to the streets.

By Rhonda Riche

Corum Relaunches its Legendary Coin Watch: A Timeless Curiosity

A watch as round as a coin… In this age of connectivity, when objects worn on the wrist can even perform contactless payments, Corum rolls out a legend. We look back at an era of pure design.

By Joël A. Grandjean

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All articles

Exotic Birds: Standout Timepieces You May Have Missed from Geneva Watch Days

By Rhonda Riche

Novelties, Watches and Wonders Geneva 2026

The Comeback: Corum Returns with New Interpretations of Its Core Collections

New leadership, old roots – Corum gives new life to the Admiral and Golden Bridge alongside a pair of Heritage models.

By Cait Bazemore

A Closer Look, Geneva Watch Days

Collage Art: A Closer Look At The Bubble 47 x Aiiroh from Corum

A very inspired and somewhat eccentric collaboration between the La Chaux-de-Fonds-based brand and the French artist takes a funky approach to haute horology right to the streets.

By Rhonda Riche

Corum Relaunches its Legendary Coin Watch: A Timeless Curiosity

A watch as round as a coin… In this age of connectivity, when objects worn on the wrist can even perform contactless payments, Corum rolls out a legend. We look back at an era of pure design.

By Joël A. Grandjean

Corum Golden Bridge Stream: The Cornerstone Of Time Measurement

By their very nature, some watches have powerful graphical potential. In its own distinctive style, Corum's Golden Bridge Stream imposingly bridges the gap between architecture and the mechanical arts, and succeeds, with its spellbinding construction, in fusing them as if by magic.

By Vincent Daveau

Davide Traxler, Corum: Bold Creativity For A New Launch

Ever since he took up his post in September 2015, Corum's new CEO has shown unrelenting enthusiasm for finding new directions for the brand. Davide Traxler loves to leave the beaten path, just as he did when he established a partnership between the Bubble and the French rap star Booba. He also listens to his markets with care when he receives positive signals for his choices.

Corum Golden Bridge Titanium, A Golden Bridge Towards Lightness

Corum designs and develops iconic models, the kind that you can immediately identify. The Corum Golden Bridge is one of them and the Titanium version guarantees ultra-lightness.

By Benjamin Teisseire

Corum’s new “Bubble”: 42mm and 47mm with mother-of-pearl and SuperLuminova

Summer 2016: Corum's Bubble flies over beaches and vast marine stretches around the world and blend in easily with daytime lethargy and nighttime fever. Mother-of-pearl and SuperLuminova are in town.

By Joel Grandjean

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