Bvlgari

Founded in Rome in 1884 by Sotirio Bvlgari, Bvlgari embodies the fusion of Italian creativity, luxury and distinctive design. From its first watch in 1977, the Maison has established an iconic horological identity through signatures such as the Bvlgari Bvlgari, Octo and Diagono. For women, the legendary Serpenti collection captures Bvlgari’s sensual, contemporary interpretation of jewellery-inspired watchmaking.

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Bvlgari Introduces the Octo Finissimo Dual-Time with a Vianney Halter Steampunk Aesthetic

By Rhonda Riche

Novelties, Watches and Wonders Geneva 2026

The Bulgari Octo Finissimo 37mm Brings a Smaller Case Size to Ultra-Thin Watches

Not just scaled down, this four-piece collection offers up an Octo for everyone.

By Rhonda Riche

Time in Full Gallop: Year of the Fire Horse 2026 Watches As Seen Through 5 Horological Visions

For the Year of the Fire Horse, which begins today, watchmakers translate energy, strength, and freedom into five distinct horological expressions: artistry, haute complications, modern sport luxury, accessible collector editions, and high fashion icons.

By Sébastien Aeberli

Art of Gold: Bulgari’s Dazzling New Creations at LVMH Watch Week

Bulgari unveils two remarkable timepieces – the Maglia Milanese Monete and Tubogas Manchette – where Roman goldsmithing heritage meets Swiss mechanical virtuosity and radiant gemstone artistry.

By Sébastien Aeberli

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Bvlgari Introduces the Octo Finissimo Dual-Time with a Vianney Halter Steampunk Aesthetic

By Rhonda Riche

Novelties, Watches and Wonders Geneva 2026

The Bulgari Octo Finissimo 37mm Brings a Smaller Case Size to Ultra-Thin Watches

Not just scaled down, this four-piece collection offers up an Octo for everyone.

By Rhonda Riche

Time in Full Gallop: Year of the Fire Horse 2026 Watches As Seen Through 5 Horological Visions

For the Year of the Fire Horse, which begins today, watchmakers translate energy, strength, and freedom into five distinct horological expressions: artistry, haute complications, modern sport luxury, accessible collector editions, and high fashion icons.

By Sébastien Aeberli

Art of Gold: Bulgari’s Dazzling New Creations at LVMH Watch Week

Bulgari unveils two remarkable timepieces – the Maglia Milanese Monete and Tubogas Manchette – where Roman goldsmithing heritage meets Swiss mechanical virtuosity and radiant gemstone artistry.

By Sébastien Aeberli

Golden Glory: The 6 Best Full-Gold Watches of 2025

Experience six remarkable full-gold watches uniting tradition and innovation, from advanced complications to striking jewelry-driven creations.

By Sébastien Aeberli

A Tale of Two Cities: Roman Jeweler Bulgari Brings the Mattar Bin Lahej x Octo Finissimo to Dubai Watch Week

Marrying Italian design with Emirati calligraphy, this new 70-piece limited edition is a gorgeous cross-cultural creation.

By Rhonda Riche

Exclusive Video: The New Age of Integrated Bracelets

From the most facile of viewpoints, the idea of crafting a timepiece with a metal bracelet that connects directly to the watch case might not seem an overly daunting endeavor. The reality is much more complicated. Today, we look at five modern integrated bracelet watches that stand out from the (albeit small) crowd.

Crown Jewels: These Recently Launched Ladies’ Timepieces Will Dazzle You

Beautiful and well-crafted watches are worth more than their weight in gold.

By Rhonda Riche

Geneva Watch Days, Novelties

Geneva Watch Days: Bulgari Goes for Bronze with the New Bvlgari Bronzo

For the first time, the iconic watch and jewelry brand uses bronze to accentuate its Bvlgari Aluminium collection, and it’s as good as we could have ever imagined.

By Barbara Palumbo

Geneva Watch Days, In-depth

Artist Statements: A Retrospective of the Bulgari Octo Finissimo’s Most Intriguing Limited Editions

Over the last ten years, the collection has produced many amazing objets d’art, including the just-unveiled Octo Finissimo Lee Ufan x Bvlgari. Here are six of our favorites.

By Rhonda Riche

Summer Reflections: The Best Titanium Watches of 2025 (So Far)

Record-breaking, fluid-powered, and skeletonized: three groundbreaking titanium watches redefining innovation, design, and performance in modern haute horlogerie.

By Sébastien Aeberli

Summer Reflections: The Best Icon Revivals of 2025 (So Far)

Heritage meets innovation as Bulgari, Cartier Privé, and TAG Heuer celebrate timeless craftsmanship, bold design, and cutting-edge technology in 2025.

By Sébastien Aeberli

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