Photo Gallery: Grand Seiko x Watchonista Open House

Photo Gallery: Watchonista's Grand Seiko x Watches of Switzerland Nature of Time Open House In New York City

This week, Watchonista and Grand Seiko partnered for one of the first horological events since March 2020. A full day open house at Grand Seiko x Watches of Switzerland's newly opened 'Nature of Time Experience' in SoHo, NYC.

By Watchonista

On Wednesday, Aug 12, Watchonista and Grand Seiko x Watches of Switzerland hosted an exclusive full-day open house at the newly opened 'Nature of Time Experience' located at 119 Spring Street, New York City. Throughout the day, Team Watchonista was on-site at the 'Nature of Time Experience.' We hosted a variety of product demonstrations, watchmaking tutorials, and a special Instagram Q&A with Grand Seiko’s Joe Kirk.

In accordance with CDC guidelines, guests were required to wear a face-covering and practice social distancing. In order to keep guests safe, we also limited capacity in the store to six guests at any given time. Additionally, hand sanitizing stations were available throughout the store. For further information, Grand Seiko's COVID-19 Precautions, click HERE.

The Nature of Time Experience

Located at 119 Spring Street in Manhattan, the ‘Nature of Time’ experience (read HERE) is divided into themed zones. At the front of the space is a photo-friendly alcove dressed from floor to ceiling in sakura (cherry blossom) motifs. Next, the airy main gallery hosts various lines of Grand Seiko timepieces spanning the Sport, Heritage, Masterpiece, and Elegance collections with additional vitrines for ladies’ timepieces, the brand’s snowflake-dial watches, and the newly released Toge Special Edition GMT (HERE).

Watchonista's Managing Editor Josh Shanks gave a behind the scenes tour of the Grand Seiko x Watches of Switzerland 'Nature of Time Experience" which you can watch via the Instagram video below.

Photo Gallery: Watchonista's 'Nature of Time' Open House

Please enjoy this selection of photos from Watchonista's Grand Seiko x Watches of Switzerland 'Nature of Time Experience' Open House. You can register your interest for future Watchonista events by emailing

(Photography by Liam O'Donnell)

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