TAG Heuer Watches Official Page

TAG Heuer is one of the world’s most popular brands. Ever since it came out with its first patented chronograph in 1882, TAG has been as consistent innovator.

TAG is a major player in the world of Swiss watches. The brand offers sport watches, chronographs (Carrera, Monaco, Aquaracer, amongst others) alongside women’s dress watches (Link collection) or haute horlogerie timepieces. The 50-year-old Carrera collection has become a legend for aficionados and collectors.

Most popular TAG Heuer watches

TAG HEUER AUTAVIA CALIBRE HEUER 02 AUTOMATIC CHRONOGRAPH

More details

TAG HEUER CARRERA HEUER-01 ROSE GOLD

More details

TAG HEUER CONNECTED MODULAR 45

More details

TAG Heuer Watches latest news

Jun. 01, 2017

TAG Heuer proudly announces Angelababy to be the new Brand Ambassador

“Beautiful” is the best-known tag of Angelababy. She is real, positive and full of energy. Her beauty comes from her inner peace and grace. “People live for the dream. You have only one life to make all the efforts and strive for it.” This sentence that she knows by heart is the epitome of her diligence, commitment, wisdom and boldness. As the commercial visuals

[...] Read more

May. 29, 2017

Monaco: TAG Heuer celebrates the 75th edition of the most prestigious Grand Prix

The Monaco Grand Prix. A legendary circuit in a dream setting. The world's most glamorous motor race celebrates its 75th edition. TAG Heuer, for which motor racing and, in particular, its partnership with the Automobile Club de Monaco, are part of its very make-up, was once again in attendance to pay tribute to this famous date in Grand Prix history.

At the top of the Monaco Grand

[...] Read more

May. 27, 2017

TAG Heuer Ayrton Senna Limited Editions

The talent and panache of Ayrton Senna ensured he left a lasting mark on Formula 1, more so than any driver before or since. "Magic Senna" is considered by his peers to be one of the greatest drivers the world has ever seen: three world championship titles (1988, 1990 and 1991), 65 pole positions, and 41 Grand Prix victories. The latter include the Monaco Grand Prix, which he won for

[...] Read more

Most popular TAG Heuer Watches collections

TAG Heuer Watches
TAG Heuer Connected collection

View the collection

TAG Heuer Watches
Carrera collection

View the collection

TAG Heuer Watches
Aquaracer collection

View the collection

TAG Heuer | Baselworld 2017

Dedicated Pages by Watchonista

TAG HEUER CARRERA CALIBRE 18

Visit our dedicated page

Visit the TAG Heuer Carrera Anniversary dedicated page on Watchonista

50 YEARS OF CARRERA

Visit our dedicated page

Reviews and articles by Watchonista

VERSION TWO OF THE TAG HEUER CONNECTED IS HERE, AND IT’S MODULAR!

On Tuesday, March 14, Watchonista was on hand in Brunnen, Switzerland for the launch of the Tag Heuer Connected 45.

Read the full article by Josh Shanks

HANDS-ON THE TAG HEUER AQUARACER 300M CALIBRE 5 BLACK TITANIUM

TAG Heuer has a long history of diver’s watch dating back to the famous Heuer 2000 series in 1982. In 2016 they introduced a number of re-interpretations of their Aquaracer series that initiated in 2003.

Read the full article by Benjamin Teisseire

TAG HEUER CARRERA MIKROGRAPH ANNIVERSARY EDITION: 1916-2016

Issued in only 100 copies, TAG Heuer's new Carrera Mikrograph chronograph commemorates a century of watchmaking in a constant quest for perfect accuracy. Up for some time travel

Read the full article by Vincent Daveau

THE HEUER MONZA SCOOPS AN AWARD IN THE GPHG REVIVAL CATEGORY FOR ITS FUNKY VIBE

The new Heuer Monza by TAG Heuer revives an ancient glory in superb style. The third version of an incredibly rare competition watch with coussin-shaped case has just bagged a prestigious prize.

Read the full article by Louis Nardin

TAG Heuer takes it to the top

As the legendary motorsport watch brand becomes the official timing partner of the Pikes Peak International Hillclimb, Watchonista discovers a very good reason to ‘crack under pressure.’

Read the full article by Simon de Burton

TAG Heuer: The best of its ever-evolving collections

With varied collections that consist mostly of technical, accessible products, TAG Heuer has everything it needs to meet the year head-on. Here’s a review of the best of its recently revealed collections.

Read the full article by Vincent Daveau

TAG Heuer Aquaracer 300M: An elegant dive watch

This may sound surprising but I am still moved when I see a simple watch that is aesthetically well-balanced and comfortable to wear. It is like a song that one can listen to over and over rather than a hit.

Read the full article by Joel Grandjean

TAG Heuer calibre 18 - Hands-On overview

Hands-On: The TAG Heuer Carrera Calibre 18 Telemeter

TAG Heuer debuted an interesting retro chronograph at Baselworld 2015, called the Carrera Calibre 18. Largely inspired by a historic "Heuer" model designed by Jack Heuer in the 1950s, it is sure to appeal to those looking for vintage styling in a modern timepiece.

Read the full article by Jason Pitsch